Newsletter
Chronicles of Change.
Written from
inside the work.
Chronicles of Change is a working journal — published weekly — on what actually changes inside a marketing organisation as agents, models, and generative tooling become first-class operators.
Latest issues
Full archive on Substack ↗
- AI Video After Sora: A New Architecture for Brand Creative What OpenAI’s $5 billion shutdown reveals about cost, IP, and the procurement tiers every marketing team should have in place by Q4. MAY 13 · 2026
- Cited. A Free Field Manual for Marketing in the Citation Era MAY 11 · 2026
- Two Stacks, One Architecture A sovereignty-tiered routing model for marketing organisations operating in a bifurcated AI market. MAY 06 · 2026
- The Rise of the “SuperMarketer” The Supermarketer Has Arrived. Their Job Description Hasn't. MAY 01 · 2026